Increase Your Google Adsense Earnings The Visitor Friendly Way
Google Adsense has provided website owners a simple way to make money online.
Just copy and paste a simple piece of code into your website and you can be
making money within 5 minutes. No wages for salespersons, no dealing with
advertisers, no hassles. However, there is a big difference between making a
couple of cents per day and retiring on your own private yacht in the Caribbean
. There is more to do than simply plugging your advertisements into any section
of your website, sitting back, and hoping the cheques will start pouring through
the door.
If you are looking for a way to increase your earnings with Google Adsense with
you Blog or Website then the following tips should help:
1. Blend you Adsense Advertisements with the rest of your page.
This is a very simple but not always used tip. Countless studies have shown that
users are more likely to click on your Adsense advertisements if they have the
same link and font colours as the rest of your page. Google makes sure that the
advertisement relevancy matches the content of your web page so by blending the
Adsense advertisements it will provide a consistent look to your page with
relevant content as well.
2. Putting Adsense Above or Below the fold? The “fold” is simply known as the
bottom of the page. If you have to scroll down to see more information on a
page, this section is known as “below the fold”. Test your Adsense placement by
analyzing the CTR (click through rate) that you get for advertisements that are
above the fold, take them out and then put them below the fold, you’ll get a
better picture to see which has greater success. There is no hard-and-fast rule
to what suits better but remember that success has a lot to do with location,
location, location. So get testing.
3. Take the clutter out of your Website. Like a good spring cleaning exercise
look at your webpages and analyze what your visitors find useful and what gets
very little clicks. This is not only good practice towards creating a more
user-friendly website but it also allows you to test Adsense ads in different
areas of your pages and see identify improvements on advertisement CTRs.
4. Help the Adsense robot. A picture says a thousand words but to a robot/spider
that is crawling your pages a picture says very little about what the content is
about. If your site contains a lot of pictures then do yourself, your visitor,
and the Adsense bot a favour and add some text to let everyone know what the
image is about. This way the Adsense advertisements will be more targeted to
what your site/page is all about and the user won’t see unrelated advertisements
within your website.
5. Increase your website traffic. Seems like another obvious one, but so many
good websites exist that aren’t reaching their potential target market. By
optimising your website to gain better search engine rankings, participating in
forums that are related to your website, submitting your website to industry
related directories, and getting the word out there in any way that you can
think of will help drive targeted visitors to your website. Remember that the
internet is an amazingly powerful medium to facilitate word-of-mouth. The effort
you put into promoting your site will be rewarded by satisfied
visitors/customers spreading the word about your website throughout the World
Wide Web. However, make sure that you have a quality website/product/service or
the opposite can happen just as quick.
In conclusion By incorporating the above tips you should improve your Adsense
earnings. I’m not telling you that by using the above that you’ll be retiring on
your yacht with your Pina Colada in hand… so don’t quit your day-job. If you
follow the advice above it will get you on your way to improving your CTRs, your
website design, and the experience for your user. Probably the most important
thing that these tips help you with is to encourage you to test and experiment
with Adsense and not just assume that whatever the style you use and wherever
you put it is the right place.
